How Do You Find the Latest Trends and Search Engine Keywords?
Trends and Keyword Suggestions
There are a variety of good methods to find the latest trends of what people are searching for, buying, and doing.
This is an important part of SEO and Marketing.
You can use these free keyword reports and tools for not only improving your website or pages so they come up better in the searches, but also for coming up with the most searched for topics, thus leading to potentially more traffic.
This is an important part of SEO and Marketing.
You can use these free keyword reports and tools for not only improving your website or pages so they come up better in the searches, but also for coming up with the most searched for topics, thus leading to potentially more traffic.
Using Google Trends
You can use Google Trends to find the latest searches for each day.Google Trends analyzes a portion of Google web searches to compute how many searches have been done for the terms you enter, relative to the total number of searches done on Google over time. We then show you a graph with the results -- our search-volume graph -- plotted on a linear scale.
Below the search and news volume graphs, Google Trends displays the top cities, regions, and languages in which people searched for the first term you entered.
Hot Trends reflects what people are searching for on Google today. Rather than showing the most popular searches overall, which would always be generic terms like "weather," Hot Trends highlights searches that have sudden surges in popularity. Our algorithm analyzes millions of web searches performed on Google and displays those searches that deviate the most from their historic traffic pattern. The algorithm also filters out spam and removes inappropriate material.
For each search, Hot Trends shows related searches, a search-volume graph, and the top cities. We also display news, blog, and web results to help give context about why a search may be appearing on the Hot Trends list today. Hot Trends is updated hourly. You can also choose a date in the past to see what the top Hot Trends for that date were.
With Google Trends you can see key search behaviors such as:
* "fireworks" spikes right before 4th of July
* "Costume" spikes a few weeks before Halloween
* "Gift" or "present" trends before Christmas
* "Valentines" spikes right before Valentines Day
* "Egg" spikes before Easter
* "Dad" shoots up before Fathers Day
Google Search-based keyword tool
As Google states, the tool "generates keyword and landing page ideas highly relevant and specific to your website. In doing so, the tool helps you identify additional advertising opportunities that aren't currently being used in your AdWords ad campaigns. The tool goes one step further by tailoring the keywords and other data (such as the amount of competition for the keyword, the suggested bid, and more) based on your language or country/territory settings."
What is the difference between the Search-based keyword tool and the Google Adwords tool?
"The main difference between the Search-based Keyword Tool and the Keyword Tool currently in AdWords is that the former generates keyword ideas based on your website, and identifies those currently not being used in your AdWords account. Additionally, the Search-based Keyword Tool provides more detailed data for each keyword, such as category information, suggested bid that may place the ad in the top three spots of a search results page, and ad/search share. Both tools, however, offer the option of browsing all keywords across all categories."
Using Google Search to Find the Best Keywords
One thing you will find is that the best tool to use is the google search box. Not on googles home page but in your browser.
Use Firefox browser and use the google search box (located in the upper right corner of the Firefox browser).
Example:
Begin typing any one letter like "f". It will automatically fill the search box with first, all the searches you've made starting with that letter but under that will be "suggestions", that's what you want.
With "f" you'll find "facebook, firefox, friendster" etc. These are the top searched for sites.
Next type in a second letter, like "a". Now you see the most popular search terms that start with "fa", like "family guy, fandango", etc.
You continue on using this method to determine the best keywords.
Use Firefox browser and use the google search box (located in the upper right corner of the Firefox browser).
Example:
Begin typing any one letter like "f". It will automatically fill the search box with first, all the searches you've made starting with that letter but under that will be "suggestions", that's what you want.
With "f" you'll find "facebook, firefox, friendster" etc. These are the top searched for sites.
Next type in a second letter, like "a". Now you see the most popular search terms that start with "fa", like "family guy, fandango", etc.
You continue on using this method to determine the best keywords.
Google Adwords Keyword Tool
We can't forget the always reliable Google Adwords Keyword Tool. It is tied to data from Google searches, Google Adsense, and Google Adwords.This is truly the best tool out there, in my opinion. If you sign up for Adwords you get even more information. It will show you the keywords, but also suggest alternatives, and then will also show you how many clicks per month those keywords generate.
Use the Keyword Tool to get new keyword ideas.
Google Insights for Search
Google Keyword Suggestions
Google's New Experiment
As you type your search, Google's technology provides alternative suggestions to your queries in real time.
The keyword search suggestions will display beneath your current search.
Found here for the Google Labs site.
The keyword search suggestions will display beneath your current search.
Found here for the Google Labs site.
Google Battle
A Google battle between two keywords. It is a comparison of the keywords and provides a smily face representation, and a nice chart. It's more entertaining than informative.Hitwise
Fast Moving Search Terms
Although not hugely informative, there are some gems of information from Hitwise. This is from their Retail Section of Hitwise.
Combine this with other trend and keyword research tools.
Combine this with other trend and keyword research tools.
Keyword Country
Get 230% More Traffic than any keyword research alone. You can acquire relevant keywords, LSI, misspellings of Long Tail keywords, competitor keywords for SEO, PPC and AdSense.
Wordtracker Free Keyword Suggestion Tool
There is an excellent keyword tool that is freely available from Wordtracker.
You can enter a starting keyword to generate up to 100 related keywords and an estimate of their daily search volume.
You can enter a starting keyword to generate up to 100 related keywords and an estimate of their daily search volume.
